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TST Media plans growth thanks to strategic funding

Started in a dorm room in 2005, Minneapolis-based TST Media is growing steadily, and attracting strong investment interest along the way.
 
Last year, the maker of website-management applications for sports leagues closed on a $3.5 million round of financing with El Dorado Ventures. Although the company hasn't commented yet on its most recent funding round, regulatory filing reports note that it raised an additional $3.3 million in capital.
 
Going along with that funding is hiring, and the company continues to add employees in areas like sales, marketing development, and design. In addition to regularly promoting job openings on Twitter, company representatives also attend college career conferences and encourage employees to refer contacts from their networks.
 
"We have a product designed for explosive growth," says TST Media co-founder Carson Kipfer. "We have aggressive hiring goals that will keep us on that growth track."
 
Over the past year, TST Media has seen several wins in client acquisitions, including the Lake Placid Summit Classic lacrosse tournament, and it has crafted innovations to its main product. Its "Sport Ngin Mobile" app is used by sports teams and leagues in all U.S. states, across Canada, and in Europe and Asia as a way for teams to connect with fans via scores, stats, schedules, and other content.
 
"Once someone sees the capability of what we provide, it spiders out from there," says Kipfer. "Other teams and organizations want the platform, too, and that just fuels our success."
 
Source: Carson Kipfer, TST Media
Writer: Elizabeth Millard
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