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Innovation + Job News

Online dating startup Plume Blue focuses on users' ideas of local fun

Stacy Becker knows there's already a million online dating sites.

But she also knows too many people--herself included--who are disappointed, disillusioned, and uninterested in them all.

So she banded together with a few like-minded singles to create Plume Blue, a local dating site that attempts to offer something different.

"We're really trying to rethink how online dating is done," says Becker, the site's founder and CEO.

The result: a site that's centered around events and things to do instead of personality profiles. Users post their ideas or plans for a night out (Say, Walker Art Center on Thursday night), and other users can respond and make plans to join if the plans fit their idea of a good time too.

Becker says too many online dating services lead to meetups that begin with an awkward coffee shop "interview" instead of having fun.

The site, which launched Oct. 26, is a side project for Becker, who also works as a public policy consultant. She developed some web experience while working on a social networking project for the Citizens League.

Her first goal is getting usership up to a critical mass. The first 250 people to sign-up receive a free lifetime membership. After that, Becker plans to charge $12 for the first two months and $7 per month after that.

Source: Stacy Becker, Plume Blue.
Writer: Dan Haugen
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