Soo Visual Arts Center, colloquially known as SooVAC, is making a big move in April 2015. Founded by the late Suzy Greenberg in 2001, the non-profit art space—which for two years has also operated a satellite operation called SooLocal—will consolidate the two galleries and move to 2909 Bryant Avenue South, a large three-story brick warehouse building adjacent to the Minneapolis Greenway.
“We have steadily increased our budget and programming for the past three years,” explains Carolyn Payne, executive director. “In evaluating SooLocal, we decided it would serve our organization best to be under the same roof as SooVAC’s main space, and the new location has room for that. We are also in the early planning stages of a visual arts residency program and this building has room for us to create that programming as well.”
SooVAC will move into a space previously used as an event center. “The building is very green,” Payne says, “and along with radiant floor heating, [the management] requires LED lighting. Many other organizations and museums have transitioned to LED lighting. We’re working with lighting designers that have been in on that to ensure that we continue to put our exhibitions in the best light, so to speak.” The space is also be designed by Will Natzel, an artist and designer, in consultation with Lars Mason, director of academic services at the Minneapolis College of Art and Design and a SooVAC advisory board member.
SooVAC prides itself on arts accessibility, building community through art and representing local artists. “As soon as we knew we were going to move, we had a public meeting with artists, supporters and community members,” Payne says. “We asked them where they would like SooVAC to move and what they would like to see in our new space. We had a size and price range, and looked at everything within those parameters.”
The new space was selected because it “met and even exceeded our requirements, and also allows us to stay in our current South Minneapolis neighborhood.” In addition, Payne is looking forward to the Greenway’s potential to attract new audiences for SooVAc’s programming and hopes to collaborate on projects with the Greenway Coalition.