Creative Leadership : Innovation + Job News

Minneapolis-based HighJump Software employees may want to take an accelerated course in Danish so they can visit the company's newest offices.
 
The supply chain management software provider recently announced that it acquired Evenex, a provider of business-to-business integration solutions. Located in Denmark, Evenex allows customers to exchange business documents through managed cloud services. HighJump Software, with its emphasis on efficient supply chain capabilities, will give the Danish firm greater market reach.
 
In other words, as they'd say in Denmark, it's a "gode tilbud" (good deal) for both companies.
 
HighJump Software CEO Russell Fleischer notes that the acquisition is important for expanding the company's reach in Europe, and hints that the Evenex deal could be the kickoff for more acquisitions in the future.
 
"It's an important first step towards broadening our geographic coverage in Europe," he says. "We look forward to driving organic growth as well as continued to look for logical merger and acquisition opportunities."
 
The deal will give the Danish firm access to capital that will help foster growth.
 
The acquisition comes during a strong year for HighJump, which has been busy enhancing its products for SMB customers, attracting large clients with refined software offerings, and cementing new partnerships.
 
Fleischer notes that all of these moves are enabling customers to have technologies that work for their specific business needs and processes. With the year only half over, it's likely that HighJump will keep its expansion and development going strong for 2013.
 
Source: Russell Fleischer, HighJump Software
Writer: Elizabeth Millard

St. Paul-based public relations agency Kohnstamm Communications is fueling growth with the addition of four new hires, and it's likely that more team members will join the quartet in the future.
 
"Kohnstamm's revenue grew at more than 29 percent last year, making us one of the fastest growing [agencies] in the Midwest," says founder and CEO Josh Kohnstamm. "Yet, as a 22-year-old boutique agency with fewer than 20 people, each person must shoulder a lot of responsibility for turning results. And these are exactly the brand of PR people to succeed in that assignment."
 
Coming from Minneapolis-based Snow Communications is Jeff Trauring, who will join the business-to-business team at Kohnstamm, supporting agency accounts like 3M Food Safety, Nilan Johnson Lewis, and the University of St. Thomas.
 
Also on the B2B team with a crossover into consumer accounts will be Morgan Woodrow, who will assist with clients like Noosa Yoghurt, Fay Ranches, and MOM Brands. Two interns are part of the new hires as well.
 
In addition to staff additions, the agency has also announced new client relationships, such as Noosa, which joins the agency's roster of food and beverage industry clients. Kohnstamm represents Dr. Praeger's Sensible Foods, the Soyfoods Association, Way Better Snacks, Thai Kitchen, and others in the industry.
 
"Our agency is representing the very fastest-growing and innovative food companies in the industry today, and it is very exciting for us," Kohnstamm says.
 
The agency's robust growth is likely to continue for the future, particularly with these strategic hires and new clients, Kohnstamm believes.
 
Source: Josh Kohnstamm, Kohnstamm Communications
Writer: Elizabeth Millard
 

Major coworking and collaborative space CoCo recently announced plans to open a third location in Uptown, joining the organization's popular Lowertown St. Paul and downtown Minneapolis spaces.
 
Slated to open this fall at the intersection of West Lake St. and Lagoon Ave., the new location will be in the heart of Uptown and just yards from the Greenway bike route. Plans include a 15,000-square-foot space that will be rich with features and amenities, according to CoCo co-founder Don Ball.
 
Most notably, the space will offer a tap room with craft beers, a movie theater for presentations, a billiard room, and a walkout patio. For those who want to balance work with play, the space will feature two large conference rooms and several private "call booths."
 
Similar to the organization's location in the Grain Exchange, the new space will offer a large commons area where members can do presentations for up to 100 people, build product prototypes, or network with new ideas. Another open space, dubbed "The Garage," is a 3,500-square-foot area designed for groups that want to do deep work in strategic planning, Ball notes.
 
There will also be an abundance of coworking seats, as well as "campsites" where members can claim a dedicated desk for individuals or for small groups.

The move is likely to create more growth and buzz for CoCo, which scored a major win this year when it teamed up with Google (see The Line's coverage here) for an ongoing partnership and event series. 

"Membership has been exploding, especially since we launched our partnership earlier this year with Google," says Ball. "So we knew we'd have to expand, not only to create more space, but also to give members more options for where they can drop in and work. Uptown is a great location not only because of its demographics skew younger, but its proximity to so many great neighborhoods, the Greenway, and highways."
 
Source: Don Ball, CoCo
Writer: Elizabeth Millard

The summer may be off to a sluggish start weather-wise, but at the Minnesota Cup, the heat of competition just got kicked up a notch.
 
The annual contest, which supports the development of breakthrough ideas from across the state, just announced the start of its semifinal round, with 57 teams of entrepreneurs and inventors ready for the next stage.
 
Now in its ninth year, the Minnesota Cup offers six categories of innovation: energy/clean tech, general, high tech, life science/health IT, social entrepreneur, and student. Competitors are able to enter individually or as a four-person team.
 
The semifinal round will give those innovators a chance to buff up their ideas through exposure to mentors and business leaders, who will act as advisors for the next round. The teams and individuals will also have the opportunity to meet members of the Cup's review board.
 
A full list of this year’s semifinalists is available on the Cup’s site, and includes companies like Rowbot Systems, Windjuicer, Foodsby, Kidblog, Mode-sty, and Cinch Chix.
 
The competition is designed to bring out the best and brightest minds in Minnesota, and help those individuals to make connections that can advance innovation in the state, according to Minnesota Cup co-founder Scott Litman. He says, "The 2013 competition is no exception. We're excited to see how the many strong applicants in this year's pool will progress with mentoring and business planning this summer."
 
Three finalists from each division will be chosen on August 19th, and will be expected to present their business plans for a chance to nab the top prize, which will be awarded on September 11th.
 
Source: Scott Litman, Minnesota Cup
Writer: Elizabeth Millard

Minneapolis-based architecture, interiors, and planning firm Architectural Alliance recently merged with smaller-but-prominent design and architecture company 20 Below Studio, also located in Minneapolis.
 
The merger fuses the two firms' client-centered experience for broader capabilities, notes Carey Brendalen, Principal at Architectural Alliance. "This is two strong organizations coming together," he says. "We've worked with different types of clients and we have different capabilities, and now we're leveraging those differences in a complementary way."
 
20 Below, an 8-person firm that's established a strong reputation in interior architecture and design, will partner with Architectural Alliance's 74-member team. The newly joined firms are expected to drive growth, Brendalen says.
 
Architectural Alliance has experience in market segments like aviation, retail, hospitality, and public sector work, and with 20 Below's expertise in interior architecture, growth should come naturally as a result of the combined energy and experience.
 
"Together, we will offer greater reach, creativity, and expertise in the architecture and design market," Brendalen says, adding that such a combination is especially crucial since client needs are becoming more complex. More variables, like the convergence of work and lifestyle needs, require the firms to approach projects in a new way.
 
"It sounds trite, but there's shared value in terms of what we can bring to customers," says Brendalen. "We're excited to see what comes out of the partnership. We think there's beauty here as well as pragmatism."
 
Source: Carey Brendalen, Architectural Alliance
Writer: Elizabeth Millard

The heat begins to spike in the middle of summer, and suddenly the online ads you see promise thirst-quenching drinks, air conditioning systems, and convertible cars. Coincidence? Far from it: local firm Totally Interactive Weather, helmed by well-known meteorologist Dave Dahl and his son, Andy Dahl, is pioneering an ad platform that utilizes weather information to shape an advertiser's message.
 
Started in 2007, and often referred to as TiWi, the company was formed as a way to bring more weather information online, and disseminate it to other media properties. But the startup began at a difficult economic time, says Andy Dahl, and some lean years of trying to sell subscription content convinced the founders that they needed a stronger model.
 
"We began thinking of ways to go toward an advertising revenue model," he says. "Essentially, we were providing weather content for free, and attaching advertising to that content to monetize in that space."
 
That led to the debut of a technology called Trigger X, connecting weather data with advertising to make online ads more relevant and timely, Dahl says. The new platform provides in-the-moment ad messages based on changing weather patterns. For example, if someone is reading the Denver Post online and snow is moving into the area, Trigger X will prompt advertising that might include last-minute skiing specials, or snow shoveling service offers.
 
The platform went through beta testing in February, and just launched officially in May. TiWi is working to partner with ad agencies and media companies, and Dahl is confident that growth is as imminent as, well, the next big heat wave.
 
Source: Andy Dahl, Totally Interactive Weather
Writer: Elizabeth Millard

When attorney Zahra Aljabri went shopping for clothes, she was often disheartened by the lack of conservative-yet-stylish options. "I've always been a modest dresser, and it's been a struggle to find clothing that has some style and yet isn't revealing." When she began talking to friends about her experiences, she discovered that she wasn't alone--and as many entrepreneurs know, where there's struggle, there's opportunity.
 
Last July, she and her husband, James Faghmous, began working on Mode-sty, an online clothing boutique that meets the need for conservative clothing that looks good and is affordably priced. Aljabri found that by working with small-scale designers who crafted each item by hand, she could provide a range of clothing options for others who prefer more modest fashions.
 
Although Aljabri is Muslim, she sees the Mode-sty site as a resource that will appeal to numerous religious and cultural groups. "There are many religious communities where women want more coverage, like Muslims, Jewish women, and Christian groups, like Mormons," she says. "But then, there are also women who want to dress conservatively just because it seems more professional, or because they're getting older and they see this style as more age-appropriate."
 
At first, Aljabri utilized a "pop-up" model for the site, which meant the site would go live for only two weeks at a time until all inventory was sold, then it closed until Aljabri could re-stock. But with increasing attention and customer loyalty, the site is now up continuously, and she's thinking of her next move.
 
"We've realized that we need to produce our own clothing line, so we're working on that, and we also want this to be a destination site, where women can talk about different issues," says Aljabri. 

Source: Zahra Aljabri, Mode-sty
Writer: Elizabeth Millard

Although there are a number of software shops in the Twin Cities, very few focus on mobile app development, which makes Livefront into a prominent player, and one that's due to grow in the near future.
 
Founded in 2001, Livefront got its start when technologist Mike Bollinger was in college and working on mobile software for the Palm Pilot. In 2008, he started building a team and the company now has 10 employees, with hiring and expansion expected in the months ahead.
 
The company is very active in the local tech space, and Bollinger sees Livefront's role as much more than an app developer in a tech-savvy town.
 
"Our focus, our energy, and our intensity is centered around helping our clients design and build incredible mobile app experiences," he says. "It's important to us that we lead by example through teaching, speaking, sharing, sponsoring, and giving back to our community."
 
Livefront has sponsored over 15 events and organizations in the past two years, including Mobile March, Ignite Minneapolis, and Minnesota Developers Conference. The firm has released multiple open-source software projects like Acracadabra, and Bollinger is a co-founder of the well-respected online technology news site TECHdotMN.
 
Being so involved with the community gives Livefront an advantage when it comes to making connections (especially for its open tech positions), and also highlights the vibrant technology culture that's growing strong in the Twin Cities. As growth occurs, it will come mainly from Livefront's strong expertise and focus on mobile app development — but the robust engagement with the community also plays a major part in why Livefront is front and center.
 
Source: Mike Bollinger, Livefront
Writer: Elizabeth Millard

When Drew Geraets and his wife moved back to the Twin Cities from New York in 2010, they bought a 1908 charmer in St. Paul. Like so many older homes in the area, the house had plenty of character, but also boasted a lengthy to-do list of improvements. It also had a distinctive feature: a book of photographs from the previous owner, showing the work that had already been done.
 
"I got a history of the place, and it was so striking to see how it had changed," Geraets says. "Because of that, I started to notice how often people posted their projects online, in blogs and on Facebook or Instagram. There are a ton of DIYers documenting projects from start to finish."
 
Although a somewhat popular site, Houzz, tries to collect these kind of efforts, Geraets envisioned a more user-friendly site for DIYers, and eventually, a mobile app. Along with a fellow entrepreneur, Ryan Cavis, he launched HouseTalent, a site that allows users to upload photos, create project sites, and browse other projects.
 
Currently, the founders are working on an iOS app that will make it easy for users to take photos with smartphones and upload to the site. The app should be ready by the end of June.
 
HouseTalent is seeing a steady increase in users as word gets out (and the spring renovation momentum takes hold), and Geraets anticipates that the next step will be developing a revenue model that could take the form of premium content. Right now, just like his house, everything is a fun work in progress.
 
Source: Drew Geraets, HouseTalent
Writer: Elizabeth Millard

Successful creative agency KNOCK is likely to find even more open doors in its future, with expansion of its brand strategy, advertising, and design services to global clients.
 
The agency's CEO, Lili Hall--quoted in our lead feature this week--has been zipping around the world in the past six months, and just completed a Master's degree in international practice management. She's in talks with business connections in countries like Saudi Arabia and India, and she anticipates much more global work coming to KNOCK in the near future.
 
"Global is really becoming our focus," she says. "We have a great partner who's consulting with us about cultural relevance, and we feel very connected to global networks in a new way."
 
Hall founded the company in 2001, just a few months after 9/11, and she admits the timing was challenging. Without a business plan, and in a tricky economic climate, KNOCK might have faltered if it hadn't been for Hall's passionate belief in creating an agency based on the right way to treat colleagues and clients.
 
"When I started the company, I reflected on the attributes of people I admired and respected," she says. "But I also thought about the situations I'd seen that were negative. I created a list of 'how to never treat people,' and in many ways, that's become a major part of our philosophy."
 
For example, KNOCK stands apart for blending creatives with account professionals, which is an unusual arrangement for an agency. Those two "sides" tend to do battle, but Hall saw the power of collaboration from the start, and has shown that blending those viewpoints creates more strength for clients. In other words, when thinking about how never to treat people, the first lesson is: don't make your colleagues into enemies, just because of their job titles.
 
Hall also credits transparency, a proactive approach, and internal entrepreneurial energy for driving growth throughout KNOCK.
 
Source: Lili Hall, KNOCK
Writer: Elizabeth Millard

Minneapolis-based social media and digital marketing agency The Social Lights (see The Line's previous coverage here) recently unveiled a new training and certification program that could boost the number of social media professionals in the Twin Cities.
 
The six-week accelerated course will be designed to equip qualified candidates with the knowledge and skills to shine as full-time social media community managers. Training is done in a classroom setting as well as online, blending client projects, industry speakers, and case studies. Participants learn to manage multiple platforms and pages, measure the success of their efforts, and develop creative content.
 
"Over the past three years of managing social media on behalf of a variety of brands, we've learned what it takes to be a strong Community Manager and act as the eyes, ears, and voice of a brand," says Martha McCarthy, co-founder of The Social Lights. "We've also noticed that an increasing number of social media positions require years of experience, but most candidates have no formal training, and limited experience."
 
During the past year, McCarthy and her partner, Emily Pritchard, have spoken with recruiters, HR managers, brand managers, and others, and discovered that many companies are in a similar position when it comes to recruiting social media professionals: the selection is slim, and those who have great potential lack a deeper level of training.
 
In addition to providing that instruction, the company will act as a placement agency of sorts, matching training participants with enterprises that need those skills.
 
"We aim to fill the social media talent gap and provide value to our students and clients alike," says McCarthy.
 
Source: Martha McCarthy, The Social Lights
Writer: Elizabeth Millard

Many IT firms keep expanding their services to include more and more options for repair and implementation, and it's not surprising to find techs sent out for everything from high-level security strategy to home office printer repair.
 
But there's value in specialization, and at Minneapolis-based Whizkids Tech, the company is refining its offerings rather than broadening them.
 
Founded in 2009, the company gained significant traction just a year later with its first major client, and grew into a managed service provider, offering managed VoIP and managed IT. With seven employees, Whizkids has maintained steady growth over the past four years, and keeping on track will likely include more focus on the company's strengths, according to Kara Zarate Kneen, the company's Director of Operations.
 
"This year, we'll see growth through refinement," she says. "We offer something unique that sets us apart from other companies, we have a unique company culture and brand, and clients appreciate that."
 
One area of greater focus for Whizkids will be its managed VoIP, which handles technology-driven phone systems. The company offers VoIP telephony with support and upgrades, as well as customized systems. Zarate Kneen says that service allows Whizkids to be a full-spectrum technology ally to clients, creating a technology mix that isn't a one-size-fits-all solution.
 
"Work environments are becoming more integrated with VoIP and IT, and it's powerful to have one vendor that can handle both," she says.
 
Source: Kara Zarate Kneen, Whizkids Tech
Writer: Elizabeth Millard

When it comes to crowdfunding, most people are familiar with Kickstarter, a site that boosts the potential of artists and businesspeople, with a strong focus on community efforts and creative arts. For those who don't fall into those categories, though, utilizing crowdfunding has been almost impossible.
 
That is, until now. Savage-based company LiifGroup offers a dynamic platform that allows users to raise money through multiple crowdfunding sites designed by the firm.
 
Co-founded by Mark Connelly, Jack Cosentino, and Kristi Masser, the platform launched on January 8th, and has already been gaining traction.
 
"The last couple months have been crazy," says Connelly. "We're vetting projects, looking at financials, and going from meeting to meeting. We're the first crowdfunding company started in Minnesota, and it's obvious already that there was a need for this."
 
LiifGroup's model differs from Kickstarter, since a venture won't lose all their money if a certain amount isn't reached within a specified timeframe. Instead, they can receive partial funding. LiifGroup generates revenue by receiving five percent of the amount each company raises.
 
The medical market, in particular, will benefit from the platform. Connelly is an emergency and trauma physician for North Memorial Health Care, while Masser spent 15 years with pharmaceutical giant Merck. That experience, combined with Cosentino's tech startup background, made the trio gravitate first to the many medical device startups in the region.
 
In addition to its medical crowdfunding site, called LiifMed, the company has a platform for sports-related startups, LiifSport. Connelly notes that another one is being built for luxury goods, and he anticipates a variety of platforms in the future.
 
"Already, we see growth ahead, and a great deal of opportunity," he says.
 
Source: Mark Connelly, LiifGroup
Writer: Elizabeth Millard

Thanks to online resources, searching for patents is a snap, and local site PatentBuddy makes it even easier. The site offers patent search, analytics, inventor information, and other services, and as its popularity increases, it's likely that growth can't be far behind.
 
In June, the site will implement changes that turn the not-for-profit model into a revenue-generating powerhouse. Some features will still be free, especially for smaller law firms and individuals, but for Fortune 100 companies and large firms that maintain extensive patent portfolios through PatentBuddy's tools, a "modest fee" will be involved, says company president Leon Steinberg.
 
Considering how many users the site has, those modest fees could add up fast. The site as become the largest provider of patent analytics in the world, with over 250,000 monthly visitors.
 
PatentBuddy got its start in 2007, when patent attorneys Steve Lundberg and Janal Kalis, both shareholders at the Schwegman Lundberg firm in Minneapolis, rolled out the site as a way to increase access to patent information. They found that solo inventors had difficulty getting necessary patent data without relying on law firms for searches and analytics.
 
They built the site without a plan for revenue, but now that PatentBuddy has grown so robust, the fee structure will be put in place to spur further growth. Steinberg was brought on recently to help shepherd the changes.
 
"We have a large, well-structured database with just about every piece of patent information available, including foreign patents," he says. "That means we have unique reports and analytics, and we intend to keep being a resource with those for companies large and small."
 
Source: Leon Steinberg, PatentBuddy
Writer: Elizabeth Millard

CaringBridge founder and CEO Sona Mehring will be stepping away from the Eagan-based organization to take on a new challenge: Congress.
 
Mehring started the nonprofit in 1997 as a way for seriously ill people or their family members to create one central, online resource that could keep others updated about health changes. Since then, the site has recorded over two billion visits, and has added distinctive features like a calendar mechanism that lets people arrange tasks like food delivery and doctor's appointment rides.
 
It's likely that the site will have even more innovation in the future, Mehring notes, alluding to a bold strategic vision put together by the leadership team and the nonprofit's Board of Directors.
 
As she transitions out of the organization, Mehring expects it'll take about a year for the full shift to occur, and in that time, she'll be exploring her options for a political campaign.
 
"Bottom line, I want to continue to impact people's lives in a positive way," says Mehring. "Our representation in Congress is out of step with what we need. We need leaders that want to work together to solve problems."
 
She adds that her background, particularly when it comes to building the highly visited CaringBridge site, has given her not only the insight she needs for this career move, but also the motivation.
 
"My life and career experiences have provided me with the skills and drive to work hard to move forward versus backwards," she says. "Making a difference within Congress is a next step for me."
 
Source: Sona Mehring, CaringBridge
Writer: Elizabeth Millard