Longfellow : Innovation + Job News

Artists are entrepreneurs. Which is why including muralist Greta McLain, founder of GoodSpace Murals, based in the Longfellow neighborhood of Minneapolis, is such a valuable addition to the Entrepreneur Expo: Essentials for Small Business Growth, on Thursday, Sept., 22, 12:30-5 p.m. at the Minneapolis Central Library.
 
McClain and Candida Gonzalez, GoodSpace Murals’ administrator and project manager, will both participate in the expo to discuss the ways in which GoodSpace Murals facilitates community development through creating large-scale artworks that express a neighborhood’s unique characteristics and values, reflect its stories, and communicate themes of inclusivity and free expression.
 
McClain and Gonzalez will speak as part of the expo’s panel Startup Success Stories: Twin Cities Entrepreneurs Tell All. The panel’s participants also include the Minnesota 2016 Small Business Person of the Year, Gloria Freeman, founder and CEO of Olu’s Home Inc. and Olu’s Center, which provide care and activities for seniors; Mohamed Omer, who owns Alimama East African Catering; and LaMont Bowens, CEO of CEO of Bowens Companies, a commercial contracting company specializing in interior and exterior construction.
 
The expo also include workshops offered by Springboard for the Arts, WomenVenture and the University of St. Thomas Small Business Development Center on topics ranging from building a website and bookkeeping to branding and business plans for artists. Nonprofit and government business development exhibitors will be on hand to share resources and answer questions about planning, licensing and funding.
 
The Entrepreneur Expo is sponsored by the Friends of the Minneapolis Central Library in collaboration with African Economic Development Solutions, Minneapolis Community Planning and Economic Development, Minnesota Department of Employment and Economic Development, Northside Economic Opportunity Network, U.S. Small Business Administration, University of St. Thomas Small Business Development Center and WomenVenture. The event is free. Register here or call 612-543-8000.
 

Even if you’ve never been to the Big Apple, you’ve probably heard of Humans of New York — the wildly successful, ongoing photo essay that’s touched more than 20 countries and earned millions of social shares.
 
New York City has more than eight million inhabitants from all over the world, but it’s not the only place with a multitude of human-scale stories worth sharing. MSP has its very own analog: Humans of Minneapolis, Minneapolis-based photographer Stephanie Glaros’ often poignant look at the joys, sorrows and oddities of life in the urban North.
 
Glaros started Humans of Minneapolis as an occasional tumblr blog — a useful vehicle for her ample interactive talents. She’s since added a Facebook page and Instagram feed to bring her subjects to a wider audience. Last month, the Minneapolis Parks Foundation announced that Glaros would conduct a “summer-long portrait series profiling visitors to Minneapolis neighborhood parks,” showcased in Humans of Minneapolis’ digital ecosystem and the Park Foundation’s own social properties.
 
According to the Parks Foundation, Glaros will profile 15 park visitors in all. The portrait series aims to draw attention to Minneapolis’ 160-plus parks, which (per the Parks Foundation) attracted more than six million visitors last year. Shortly after the portrait series’ announcement, the Trust for Public Land announced that Minneapolis had once again earned the top spot in its closely watched urban U.S. park system rankings, continuing a dominant run that dates back to the early 2010s.
 
“Stephanie’s series will help us begin to tell the stories of the people who use our parks every day and show the multitude of ways people use and love our Minneapolis parks,” the Parks Foundation said in a release.
 
Some of the stories Glaros captures on the Humans of Minneapolis blog are challenging, to put it mildly. Interviews conducted immediately following Prince’s death were heartbreaking. More recently, she spoke with a young man whose ex-girlfriend’s brother had died violently the previous week; in the interview, he talked openly about his own mortality and agonized about carrying a firearm for protection.
 
It’s not yet clear whether Glaros’ park stories will hew toward the weighty, or whether they’ll focus on the lighter side of summer in MSP. No matter what the next few months bring, Glaros is excited to explore her beloved, snow-less home city and forge new connections with her fellow Minneapolitans.
 
“People are reserved here and they don’t want attention, so it can be a bit of a challenge to draw people out,” she told the Star Tribune in April. “I look at that as a challenge to get real and get outside of our shells and make a connection…[t]here’s something magical about connecting with a complete stranger.”
 
 

Love TED Talks? Then Ignite Minneapolis, a cross between open-mic night at your local bar and a scripted TED Talks session, is for you.
 
Patrick Kuntz and a team of committed volunteers have organized nine semiannual Ignite Minneapolis events thus far; the latest (Ignite Minneapolis 9) went down on November 18 at the Riverview Theater in Minneapolis.
 
The nearly three-hour event holds dozens of scheduled speakers to strict time and material limits: five minutes and 20 slides. The slides advance automatically, forcing speakers to keep up. That sounds scary, says Kuntz, but it’s actually a helpful crutch for nervous or less experienced presenters.
 
Ignite’s rapid-fire talks are, to put it mildly, eclectic. “There’s no set subject matter,” says Kuntz, “though our attendees tend to focus more on cultural and ‘writerly’ topics, and not so much on technical things.”
 
Ignite 9’s speakers and topics ran the gamut: light, if worthy, topics like ornithophobia (the crippling fear of birds) and reality television shared equal time with serious social and political issues such as sex trafficking in MSP’s Native American community and gender inequality in the Muslim community. The 700-plus attendees, who paid $15, tweeted actively and applauded heartily.
 
Kuntz can’t claim credit for inventing Ignite. Nor can any MSPer. Bre Bettis and Brady Forrest, with patronage from local media organizations, started the first Ignite in Seattle back in 2006. The format has since expanded to more than 300 cities across the globe.
 
But Ignite Minneapolis certainly captures the flavor of MSP. “The Ignite format is a window into local culture,” says Kuntz. “Every Ignite is unique and that’s the beauty of it.”
 
“Tickets typically sell out in minutes,” adds Kuntz. “We’re continually impressed and gratified by the community’s support.” Ignite Minneapolis 10 is tentatively scheduled for next April at the Riverview Theater.
 
 
 
 
 

MSP’s rapidly growing pro-pollinator community is turning the region into an urban oasis for honeybees and other pollinating insects, raising the likelihood that future generations will know the joys of easily accessible fresh produce and biodiverse green spaces.
 
But plenty of intrepid pollinator entrepreneurs are focused on the here and now. Susan Brown of Mademoiselle Miel, a hyper-local sweet treats company based in downtown St. Paul, was an early evangelist for pollinator power—and continues to inspire a growing cohort of makers, chefs and educators who earn a living at the intersection of urban agriculture, environmental stewardship and old-fashioned craftiness.
 
Mademoiselle Miel is a “beekeeping chocolatier” specializing in rich chocolate honey bon-bons, many wrapped in edible 23 karat gold leaf—“a brilliant union of elegance and raw nature,” according to Brown’s website. The bon-bons come in several varieties, including a decadent Scotch infusion and various seasonal flavors.
 
The honey for Brown’s bon-bons comes from hives situated on rooftops throughout MSP—for instance, at Union Depot (near Brown’s downtown St. Paul headquarters) and atop Tiny Diner in Longfellow. The bees collect pollen from whatever flowers happen to be in bloom, providing Brown’s creations with an ever-changing array of local flavors.
 
Brown has been fascinated with bees and honey since she her youth. Ironically, though, she hasn’t always been a fan of honey’s taste. “I didn't actually like the taste of honey when I was young,” she told CityPages earlier this year. “I just started cooking with it because I was trying to eat in a way that made me feel good.”
 
In the intervening decades, Brown embarked on a successful cooking and catering career that found plenty of uses for the sticky substance. But she didn’t start making honey full-time until 2011, when she launched Mademoiselle Miel in St. Paul.
 
Hungry for a hyper-local alternative to sickly sweet candies and ho-hum storebought honey without a distinctive terroir, MSP foodies embraced Brown’s concept with gusto. Her creations quickly found their way into high-end cooking stores like Cooks of Crocus Hill and crunchy grocery outlets like Seward Co-op.
 
Brown’s products have since appeared in prominent hotel and restaurant properties around the area: high-end Minneapolis hotels like the Hyatt Regency, W Minneapolis and Le Meridien Chambers are customers, as is Surdyks Flights (at MSP International) and the Walker Art Center.
 
More exciting still, Mademoiselle Miel has lately joined a growing list of successful Minnesota exports. Brown’s sweet creations aren’t quite as well-known or widely available as SPAM and Post-it notes—yet —but they’re nevertheless available at select boutiques in New York City, Seattle and the Washington, D.C., area. More accounts could be in the works, though Brown’s production capacity is somewhat limited by bee, hive and rooftop counts.
 

Kim Bartmann’s Tiny Diner has just been honored as the country’s top “Small Business Revolution” story by Deluxe, a business services company based in the Twin Cities’ northern suburbs. The South Minneapolis restaurant was the first stop on Deluxe’s nationwide Small Business Revolution tour, which will profile 100 U.S. companies during the coming months in honor of Deluxe’s 100th anniversary.
 
Small Business Revolution was initiated in response to what Deluxe sees as the country’s increasingly impersonal, digitized economy; a place where conducting anonymous online transactions is often easier than seeking out independent, brick-and-mortar businesses owned by our friends and neighbors.
 
“We’re less likely to know who we’re buying from,” according to Deluxe’s Small Business Revolution website. “We’re exchanging data instead of sharing experiences. In too many places, the magic and the meaning [of doing business] have begun to fade.”
 
According to Deluxe, Small Business Revolution taps “award-winning independent filmmakers and photographers to honor” businesses that “create something more personal, more local, more meaningful for all of us.”
 
Bartmann’s participation required a couple of phone interviews and a “fairly long day of shooting,” Bartmann says—not a bad deal for national exposure.
 
“I was thrilled to be approached,” she says. Bartmann owns Tiny Diner and seven other restaurants across the Twin Cities. “I’m interested in taking part in anything that promotes small business here.” She found her way onto Deluxe’s radar, she says, because she’s a prominent booster for the Twin Cities Metro Independent Business Alliance, a key small business organization.
 
Deluxe immediately bought into “the pretty powerful little project we have here,” says Bartmann. Tiny Diner is “engaging sustainable food production in a real way,” she says, “thinking through how we can close the loop in the traditionally wasteful restaurant industry.”
 
As a diner that offers food at a moderate price point and caters to a regular, neighborhood-centric crowd, says Bartmann, Tiny Diner has an even greater responsibility to be sustainable than high-end “destination” restaurants.
 
Case in point: Tiny Diner’s patio-top solar setup is “the largest visible solar array” in the Twin Cities, she said, as all larger arrays are on high roofs or hidden behind greenery. Despite the array’s size, Bartmann offset about 90 percent of its cost through various state and federal rebates.
 
Bartmann is justifiably proud of Tiny Diner’s food, too. “Our challenge is to think about how we can make typical diner food, like hash browns, better,” she says. “You can go and eat at a lot of restaurants, but you’re not always being fed.”
 
After Tiny Diner, the Small Business Revolution tour hit The Shed Fitness and Bogart’s Donuts, both also in Minneapolis. The tour heads south to Kansas next, though Deluxe is still accepting nominations for businesses to be featured in the tour’s later stages, regardless of location.
 
 

Got big plans for April 26? Lu Lippold, the local producer for One Day on Earth’s “One Day in the Twin Cities,” has a suggestion: Grab whatever video recording device you can—cameraphones included—and record the audio-visual pulse of your neighborhood.

On the final Saturday of April, the Twin Cities and 10 other U.S. metros will host the fourth installment of One Day on Earth’s celebration of film, culture, and all-around placemaking. Founded by Los Angeles-based film producers Kyle Ruddick and Brandon Litman, One Day on Earth (ODOE) has a “goal of creating a unique worldwide media event where thousands of participants would simultaneously film over a 24-hour period,” according to its website.

The first event took place on October 10, 2010 (10-10-10); 11-11-11 and 12-12-12 followed. ODOE skipped 2013, but its organizers weren’t about to wait until 2101 for their next shot. Instead, they selected a spring Saturday—both to accommodate amateur filmmakers with 9-to-5 jobs, and to give participants in the Northern Hemisphere longer daylight hours to work with—for a bigger, bolder, slightly revamped version of the event.

For the first time, participants get 10 questions to inspire their creativity and guide their storytelling, from “What is the best thing happening in your city today?” to “Who is your city not serving?” The goal is to create a multi-frame snapshot of “cities in progress,” one that doesn’t simply answer the who-what-where of the places it covers.

As One Day in the Twin Cities’ point person, Lippold supervises local filmmakers and pitched the project to dozens of partner organizations, including the Science Museum of Minnesota and Springboard for the Arts to visual media companies like Cinequipt and Vimeo. (The McKnight Foundation and the Central Corridor Funders Collaborative are the largest local sponsors.)

The upside? “[The event] is a great way to shine a light on all the hard work that our nonprofit community does,” says Lippold.

Lippold also works with a handful of local ambassadors, some of whom enjoy national acclaim. These include noted cinematographer Jeff Stonehouse, veteran documentarian Matt Ehling, and community-focused filmmaker D.A. Bullock. They’ll be contributing their talents—and stature—to One Day in the Twin Cities’ promotion and execution.

One Day in the Twin Cities could be seen well beyond Minneapolis and Saint Paul. Along with their counterparts from other participating cities, local filmmakers may see their work incorporated into a condensed, three-part series that Litman and Lichtbau will market to PBS affiliates around the country. No word on whether TPT will air the special, but TPT Rewire has agreed to publicize the event in the coming weeks.

The real stars of One Day in the Twin Cities, though, are its filmmakers. Even if you’ve never filmed anything in your life, says Lippold, you can contribute meaningful work. Thanks to an interactive map feature on ODOE’s main site, the work will visible to anyone who visits.

“If I were just starting out in video, I would see this as a huge opportunity,” says Lippold. Since all contributions are credited by name and location, each participant “instantly becomes a documentary filmmaker,” she adds.

Source: Lu Lippold
Writer: Brian Martucci

The Twin Cities has been lauded many times for its bike-friendly routes and strategies, but what happens if you have a flat at 10pm?
 
Until now, repair service has been limited to bike shop hours, but local startup Bike Fixtation aims to change that. Started by entrepreneurs Chad DeBaker and Alex Anderson, the firm creates kiosks that pair a large vending machine with a standalone bike repair rack.
 
The idea was sparked during DeBaker's bachelor party, when he and a group of friends were bar-hopping by bike. One of them got a flat tire, and no one had a spare tube.
 
"We thought it was crazy that we live in one of the biggest biking places in the country and we couldn't get a tube after 8pm," he says.
 
Bicyclists can buy products such as tubes, patch kits, tools, and even sunscreen and energy bars, whenever they like. The repair rack features a collection of tools, attached by theft-proof cords, and an electric tire pump.
 
The first kiosk was installed inside the Uptown Transit Station, just above the Midtown Greenway. A second location is planned for Lake Street and Hiawatha, in the light rail station there.
 
Bike Fixtation has been building up its capital by selling equipment--like the bike repair station--worldwide, so other cities can duplicate the effort. In addition to more locations, the company is also working to bring out more products, like public bicycle pumps.
 
"In general, everyone has been very supportive of the project," says DeBaker. "Cyclists are getting a lot of use out of it, and that's great to see."
 
Source: Chad DeBaker, Bike Fixtation
Writer: Elizabeth Millard

At The Beauty Room in south Minneapolis, the iPad has become as indispensable to its stylists as a pair of scissors.

The six-year-old salon, which recently moved to a new location at 4300 Chicago Ave. S. in the Longfellow neighborhood, was having an increasingly difficult time coordinating the schedules of its 19 specialists. If a customer needed a perm, a wax, and a manicure, for example, a clerk would have to consult three separate paper calendars to find a window of time when all three specialists would be available.

"It was just a nightmare," says owner Mi Shaun Schmidt-Schwab.

In November, the salon switched to an all-electronic scheduling system that syncs to everybody's personal iPad, iPhone or iPod touch. Now, instead of someone at the front desk spending up to five minutes searching for an open time, any of The Beauty Room's specialists can quickly schedule clients from anywhere using their Apple device.

The same system also allows staff to check-in clients when they arrive, which automatically pings an alert to the stylists' iPad or iPhone. It's eliminated the need for front-desk staff to track down people in the often busy salon to tell them their next customer has arrived.

Schmidt-Schwab says switching to the iPad solution has freed up front-desk staff to focus more on customer service, things like greeting and making customers feel welcome, instead of being tied up on the phone. If a customer wants to book another appointment, the stylist can do that from their station while they're still in their chair.

Several stylists already owned Apple devices. Others have since purchased them. The app that runs the scheduling system costs $4.99. Schmidt-Schwab expects the investment will pay for itself by freeing up time from administrative tasks to focus on its services.

Source: Mi Shaun Schmidt-Schwab, The Beauty Room
Writer: Dan Haugen

A south Minneapolis solar installer marks another milestone this week with the celebration of a new 140-panel, 32-kilowatt photovoltaic system on the rooftop of the Seward Co-op.

Solarflow Energy, which is based in the Lomgfellow neighborhood, is trying to prove a solar leasing concept. It received a $1.5 million grant from Xcel Energy two years ago to fund a 280-kilowatt pilot program.

The Seward Co-op is the latest of what will be about 30 installations for the company by the end of the year. The co-op plans to celebrate at a commissioning party from 4-6 p.m., Thursday, June 17.

The company is also kicking off a program with Minneapolis' Bryn Mawr neighborhood this week that will involve using neighborhood revitalization funds to convert 20 homes to solar electricity.

The arrangement eliminates the large up-front cost associated with solar electricity. Solarflow installs and maintains the systems for free, and customers pay a monthly bill for the electricity that's generated.

In order to qualify, customers need to go through a property assessment to make sure the site is suitable for solar, provide a $1,000 refundable deposit, and sign a long-term lease (15 years for residential and 18 years for commercial).

Solarflow Energy has half a dozen full-time employees and another eight to twelve workers who help as needed with installations.

The biggest challenge so far, says founder/CEO Gerardo Ruiz, has been finding financing. The market is interested, the equipment is increasingly affordable, and installation is straightforward. But capital is scarce.

As the Xcel Energy funding winds down, Ruiz says the company will seek out solar rebates and other state and federal incentives for solar installations.

"So far we consider everything to have been successful," Ruiz says. "We'll charge forward and keep moving."

Source: Gerardo Ruiz, Solarflow Energy
Writer: Dan Haugen